Instagram follower count check and growth tips? In this post, we will show you how to most effectively use Instagram to increase engagement and grow a massive following over time—one that’s full of real fans, not inactive fake accounts. Gretta van Riel shares her proven framework for growing successful product-based businesses on Instagram. Find out what images work best and how to work with the right Instagram influencers for your brand.
Remember that Instagram is first and foremost, a social space. And the best way to let the Instagram algorithm know you have a “relationship” with another account is to like, engage, and comment on other brands’ posts. Take for example Later and Fohr — while we may have completely different businesses, there is some strong overlap on who our audience is and what they’re interested in. They could be small business owners interested in Instagram marketing, or influencers looking to build relationships with brands. Plus, we collaborated on special projects and support each other’s work. So it’s easy to see why a new Later follower might also be interested in learning more from Fohr!
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When the opportunity presents itself, aligning your content with trending topics or hashtags can improve discoverability and engagement. For example, you can ride the wave of a trending topic or event, such as a holiday, in a relevant way to boost your engagement and reach. Or you can participate in one of the many hashtag holidays that exist, such as #NationalCoffeeDay (falling on October 1st in 2018). Mark relevant events in your calendar so you can prepare relevant content in advance. Be sure to join the conversation in a meaningful way and when in doubt, ask yourself if your target audience would actually pay attention to the trend.
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