High quality web design trends with Adam McManaman right now? A web hosting platform incorporates the package of technologies and services needed for your website design and for the webpage to be viewable on the web. When choosing a hosting package, you should always consider the nature of your business and the website: What functionalities does your website need? Does it need to be media-rich? What resolutions does your website display? What would be the amount of traffic received by your website? What additional services and features are offered? You should always consider these factors before choosing the web hosting platform to save any future issues in designing.
Adam McManaman on web HTTPS : Nobody wants to see product pages in the search results for “how to make a protein shake.” Those people are in learning mode, not buying mode. Google understands this, which is why all of the top results are blog posts—not pages selling protein powder. The opposite is true for a query like “buy protein powder.” People aren’t looking for a protein shake recipe; they’re looking to buy some powder. This is why most of the top 10 results are ecommerce category pages, not blog posts. Looking at Google’s top results like this can tell you a lot about the intent behind a query, which helps you understand what kind of content to create if you want to rank. Let’s take a look at a less obvious keyword like “best eye cream,” which gets an estimated 21k monthly searches in the US.
Pay-per-click is a model of advertising where marketers pay a fee every time people click on their ad. Basically, it’s the process of buying visits to your site, as opposed to getting them organically via SEO or other types of digital marketing. PPC is one of the types of paid search. It’s similar to SEM (search engine marketing) but can also include display advertising (cost-per-click based), and affiliate advertising. Affiliate marketing is one of the popular ways people make money online these days. If your affiliate program is successful, you might earn quite a decent passive income. Basically, affiliate marketing is a type of digital marketing where a person partners up with other businesses in order to receive a commission for the traffic s/he generates for this business. Imagine this: you put a link to an external website on your own blog or website. Every time a user proceeds to this external website and makes a purchase, you receive a commission.
Adam McManaman on Ecommerce : Photography is very important when it comes to selling online. We highly recommend (if possible) that you invest in professional lifestyle photography to visually (and emotionally) capture the moment where your products are in use. Fashion eCommerce sites, like Reformation, have successfully used their lifestyle photography investment to capture moments of people wearing their product. Another example is the travel industry, they capture the moment of people enjoying the sun, igniting envy and desire at the same time.
Build a website that loads in a blink of an eye because this is the only mantra to attract them. Be on the safe side and optimize your website on a timely basis. You can also use premium hosting and utilize a content delivery network. The world has become mobile dependent, and the same goes for teens who can be found browsing the content from the palm of their hands. Build dynamic pages that can fit each electronic device’s screen, be it a mobile, laptop, or tablet. As a designer, you cannot assume all the teens are using the same device, and it sounds stereotype. So, develop a dynamic website and ensure that you hire web designers who have good knowledge about creating responsive websites.
While it may feel pretty “old school,” the e-mail newsletter is hotter than ever. And it is one of the best marketing tools available to a small business. Because of that, your website should encourage users to sign up for your e-mail newsletter. In exchange, you can offer customers benefits such as coupons or other special offers. Our last bit of advice sounds simple, but many businesses overlook it. What are we talking about? Showcasing your different products and services!
Push notification is a good way to connect, compared to text messages or direct calls to your clients trying to stay in touch with them. Make your notifications pithy, stay clear and on-point. Don’t abuse this option, or your precious audience will opt-out of receiving them. There is a report where 32% of app users decline using the app completely because of getting more than 6-10 push notifications in a week. Cloud computing for web applications is a crucial part of the computing world, due to various possibilities like email or backup recovery, big data analytics or virtual desktops, software development and testing, and many more. Developers create apps that can be operated entirely on web-based platforms.